BABYMETAL feature article on Yomiuri Shimbun Japanese newspaper

BABYMETAL was feature yesterday morning on a major Japanese newspaper named Yomiuri Shimbun.

The Yomiuri Shimbun (読売新聞, Yomiuri Shinbun ?) is a Japanese newspaper published in Tokyo, Osaka, Fukuoka, and other major Japanese cities. It is part of the Yomiuri Group, Japan’s largest media conglomerate. It is one of the five national newspapers in Japan; the other four are the Asahi Shimbun, the Mainichi Shimbun, Nihon Keizai Shimbun, and the Sankei Shimbun. The headquarters is in Otemachi, Chiyoda, Tokyo.


According to monsterpanda on Reddit:

Most of it is nothing new. More history on world tour & lady gaga support act, and Marty Friedman talking about BM.
The point to take in is the journalist does not treat this as a gimmick, but instead focused attention on the quality of music and how the Metal x Idol combination was born to showcase SU-METAL’s voice.
The author concludes with BM may not just be grabbing metal fans but may become a feature of Cool Japan.

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